Nomad
A easy way to choose your path abroadProject: End to End Application
Role: UX/IU Designer
Platform: Nomad
Timeline: 4 weeks
The new generation
is looking for more
People today aren’t just searching for a degree or a job abroad — they’re searching for new ways of living, learning, and growing.
Leaving your comfort zone, changing environments, discovering new cultures, building independence… For many young people, going abroad isn’t just a plan — it’s a turning point.
The problem
Current study and work abroad platforms are fragmented, outdated, and unreliable.
Across interviews, the same 3 gaps appeared:
- No unified platform for all experience types (study, work, volunteering, travel).
- Inconsistent, unverified information that makes comparisons difficult.
- Lack of human guidance even though the decision is high-stakes.
What users told me
What is Nomad?
Nomad brings together global opportunities to study, work, volunteer, or travel abroad — all in one trusted platform.
It combines verified information, smart comparisons, and real mentorship to help users make a life-changing decision with confidence.
Research
To understand how young people search for opportunities abroad, I conducted interviews with users aged 21–26, analyzed competitors, and mapped overlapping needs through a Venn diagram.
Every participant shared the same core tension:
there is no single, trustworthy,
and clear platform that helps them make such a life-changing decision with confidence.
Interviews Insights
User personas
Affinity Map
Competitive Analysis
There is a clear gap between what users need and what existing platforms provide.
Young people are ready to move abroad—what’s missing is a platform that centralizes trustworthy information, filters intelligently, and offers human guidance.
Design process
I began by translating research insights into clear goals — for the business, for the users, and for the product itself.
From Insights to Features
From these goals, I translated insights into a set of core product features.They were organized by priority to balance user needs, business objectives, and long-term product scalability.
User Flows
I mapped the core journeys — discovery, search, and decision — to understand how users move through the product and where I needed to reduce friction.Mid-fi Screens
Early wireframes used to define structure, layout, and core user flows before moving into visual design.High-fi Screens
To understand how young people search for opportunities abroad, I conducted interviews with users aged 21–26, analyzed competitors, and mapped overlapping needs through a Venn diagram.Flow 1: Explore the Homepage and log in
Flow 2: Search for an experience and select one
Flow 3: Explore the Work & Travel section and choose an experience
Flow 5: Get matched with a mentor
Branding
With the main flows defined, I moved into building Nomad’s visual identity — making sure the brand, colors, and UI elements supported the product’s goals.Brand values
Brand Name
Nomadism originally described communities that moved cyclically in search of resources — a social system defined by mobility, adaptability, and continuous transition.Today, it has evolved into a mindset: the freedom to choose your own direction, the curiosity to cross cultural and personal boundaries, and the ability to adapt to any landscape you encounte
Brand Logo
Color Pallette
The palette reflects the vibrancy and diversity of global exploration — playful yet grounded, evoking adventure, openness, and connection.
Each color acts as a modern primary, representing key areas of the platform: Red is Study, Blue is Work, Yellow is Volunteer and Green is Work & Travel. Black and white provide structure and contrast, keeping the identity clear, modern, and versatile.
Brand Typeface
d Avenir Next combines geometric precision with human warmth — a modern, approachable typeface that reflects Nomad’s clarity and reliability. Its clean structure conveys global reach, while its subtle curves add openness and ease. The result is a typography that embodies movement, balance, and exploration.
UI kit
Keeping things responsive
I translated the entire experience into a mobile-friendly interface, optimizing layouts and interactions for on-the-go use.Usability testing - Methodology
- Remote unmoderated test (Maze)
- 5 participants
- High-fidelity prototype
Users found the prototype intuitive and easy to navigate, achieving a 100% completion rate across all tasks.
Minor friction came from a few UI details — the confusing search-bar arrow, low-contrast navbar, and missing exit actions in the filter modal.
Task Results
Users said
Iterations
Following my usability test, I introduced a few targeted refinements to remove friction points and make key interactions clearer and more intuitive.Added close and Done actions
Improved input field readability
Removed the misleading arrow
Final Prototype
Outcome & Reflection
This project gave me the opportunity to design a full end-to-end application, strengthening my skills across UX, UI, and branding. I enjoyed working on Nomad because the theme feels meaningful — many people around me are considering studying or working abroad, so creating a tool that could support that journey was genuinely motivating.
I also pushed myself on the product logic and component system, designing patterns that were clear, scalable, and consistent across categories.
Overall, it was a rewarding challenge that helped me grow as a designer and think more holistically about how a product can guide and empower its users.